The Cayenne luxury SUV may now be Porsche's bread-winner in Thailand, but the Boxster will always be an important model for them because it is the stepping stone into the brand's family of sports cars.
Ever since the roadster was launched over a decade ago, the Boxster never really had any problem conveying the sporty message Porsche has meant it to do so.
Nor did the Boxster have any difficulty in topping a class that has more or less seen the competition being led by style and comfort-orientated buyers. Good examples are compatriots the BMW Z4 and Mercedes-Benz SLK. Having said that, you might be tempted to believe that the all-new Boxster, launched this year in third-generation form, has gone soft in order to prevent potential punters from seeking solace elsewhere.
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