Essilor targets low-income wearers of eyeglasses | Bangkok Post: news

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Essilor targets low-income wearers of eyeglasses

  • Published: | Viewed: 2,935 | Comments: 0
  • Newspaper section: Business
  • Writer: Piyachart Maikaew
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The Thai unit of Essilor Group, the French corrective lens maker, is aggressively expanding its local presence by pursuing low-income and middle-income customers. 

Essilor’s French parent company plans to expand into Cambodia, Vietnam and Myanmar by spending 80 million baht on distribution channels, says Mr Thissadee. PATIPAT JANTHONG

Thissadee Tulyaanukij, the general manager of Essilor Distribution Thailand, said the market for lenses and spectacle frames in Thailand was worth 5 billion baht last year, with sales of corrective lenses making up half.

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