Why do big "Call of Duty" trailers come out on Fridays? Google's July 2013 report on YouTube's gaming audience tells all.
YouTube's gaming content is viewed on different devices at different times.
Viewer activity is strongly linked to free time: on weekdays, 40 percent of time spent watching gaming videos is tallied between 5pm and 10pm. On weekends, however, there are 18 percent more gaming video views -- and all the biggest games will want a piece of the weekend pie.
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