AAGI pursues B6.2bn in gross written premiums
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AAGI pursues B6.2bn in gross written premiums

Mr Heibutzki is confident 2022 will be a positive year for AAGI.
Mr Heibutzki is confident 2022 will be a positive year for AAGI.

Allianz Ayudhya General Insurance (AAGI) aims to record 10% growth with 6.2 billion baht in gross written premiums in 2022.

Lars Heibutzki, president and chief executive of AAGI, said he is confident the company can record excellent performance this year, spurred by its financial stability as part of the global Allianz Group, customer confidence on a domestic and global scale, and AAGI's investments in technology in facilitate convenience.

The company addressed its primary growth strategies for the year, including expanding its network of agents and brokers through technology and enhancing sales management by recruiting new agents and cross-selling non-motor products.

In addition, AAGI plans to support their partner banks -- Krungsri Bank and TMBThanachart Bank -- through technology and new products.

Another focus is to assist its leasing partners, Krungsri Auto and Ngern Tid Lor, with segmented products and by leveraging technology in the sales process.

According to Mr Heibutzki, the company will develop the commercial line with help from the Allianz Group to improve the corporate portfolio and identify risk opportunities.

In addition to these strategies, AAGI wants to accentuate platform and IT system development to facilitate the customer experience.

The company also values its collaborative work culture that gets tasks done in a pragmatic, execution-focused approach, he said.

"We are certain 2022 will be another good year for us," said Mr Heibutzki.

"With a strong foundation and our competence in offering world-class insurance services, we aim to achieve double-digit growth with 6.2 billion baht in gross written premiums."

He said he fully believes Thailand will transition to a cashless society, with AAGI following suit to offer more convenience.

Mr Heibutzki also discussed potential partnerships with other established banks.

He said such collaborations are dependent on the opportunity and the context of the situation.

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