
The first-time collaboration between the consumer goods industry and a famous Thai world-class clothing brand, which combines fashionable pattern design and daily-use products. Berli Jucker Public Company Limited, the forefront of consumer products and the manufacturer of Cellox, a premium facial tissue brand, has launched a special project in its first collaboration with “SRETSIS,” a world-class high-fashion clothing brand. Cellox Purify Special Collection was inspired by the concept of Stardust, led by Tul Wongsuphasawat, General Manager of Consumer Products, together with, Miss Duangporn Vonggaveesakul Senior Vice President, Consumer Products Marketing Division, and designed by SRETSIS, an internationally-recognized Thai clothing brand, led by its three sisters, Pimdao, Klyduan and Matina Sukhahuta.
Not only does the superior quality tissue enriched with Shea Butter extract deliver a smooth and silky touch which prevents your skin from being irritated, the pattern design of the box and tissues are stylish and fashion inspired. Together with BJC as a leader in the consumer goods industry, both brands share a purpose to deliver exclusiveness through remarkable design of daily-use products, where they see potentials in developing products to meet consumer needs and to support the luxury fashion market that is an emerging niche market.
Cellox’s Special Collection by SRETSIS reflects the essence of SRETSIS’s signature and creativity under the concept of ‘Stardust’; capturing the feeling of fantasy and mystery of stars and the universe, which have captivated peoples’ imaginations, obsessions, faiths and dreams. Shining stars are interpreted through different perspectives and techniques, inspiring each individuals’ inspirational stories.
Cellox Purify Special Collection by SRETSIS features 3 colors and 3 stories under the Stardust series’ fashionable designs. The first is Dove to Hope, a centaur among the shining stars on a luxurious blue box. Next is Leon, a flying horse printed on a beautiful and classic golden cream box. The last design is Stars, is a pink box covered with stars and a crescent moon. There is also an exclusive design for this special collection, the Pegasus design, a white lion printed on a shining golden box.
This collection is something that all fashionistas and high-end fashion fans should not miss. Cellox Purify special edition by SRETSIS is now available at every leading department store such as Big C, Tesco Lotus, Makro etc. For more information and details, please contact Cellox Purify Facebook Fan Page or http://www.celloxpurify.com/