Central Pattana Plc (CPN), operator of centralwOrld, CentralPlaza and CentralFestival shopping centres, Central Phuket, and Thailand’s first luxury outlet, Central Village, has won four of the prestigious Institutional Investor’s 2021 All-Asia Executive Team: Rest of Asia (Asia ex-Mainland China) awards.
Central Pattana was ranked top for Best CEO, Best CFO and Best IR (Investor Relations) and ranked second for Best ESG (Environment, Social, Governance) in the Asian region, excluding Mainland China and Japan, in the Sell-Side category and Property sector.
Mr. Preecha Ekkunagul, President and Chief Executive Officer of Central Pattana Plc, said: “We consider these awards proof of success for all Central Pattana executives and employees. Although the COVID-19 crisis has posed a great challenge, we have remained strong in uniting with all stakeholders to handle the situation. We value our customers, tenants, shareholders, employees, society and community, and are ready to join forces with all parties to drive the economy and country forward. On this occasion, I would like to express my gratitude and appreciation to all investors and analysts for their trust and support for Central Pattana. I also would like to thank all staff members for their dedication and determination to drive the organisation and make the best of the situation for all involved.”
Central Pattana implements its leadership strategy to build confidence for stakeholders in five ways:
- Customers: Central Pattana ensures that its shopping centres are safe and clean spaces under its Central Hygiene & Safety masterplan. The company strives to create new norms for society which alleviate the pandemic situation. It has continually upgraded its measures to adapt to new circumstances. It has created new services to cater to customers while serving its tenants through the Central Connect platform that integrates all online and offline services such as Chat & Shop via the Line account @CentralLife, One Call x One Click, Drive Thru, and CENTRAL EAT via Grab Food.
- Tenant Partners: Central Pattana has helped over 15,000 partners and entrepreneurs all over the country with ‘360-degree’ assistance. The company was the first in the country to reduce rental fees and provide support appropriate to the situation. It has also helped tenants increase their liquidity and access rehabilitation loans from seven leading partner banks. The company has launched campaigns to boost sales of shops in all categories and opened new platforms, including CRM Tool and a new application featuring a full range of services.
- Shareholders: Central Pattana is the only Thai real estate business listed on the DJSI World for three consecutive years. It has built a reputation for efficiency in cost and expense management while maintaining a strong capital structure and investing for long-term growth and returns. Central Pattana continues to move forward with new project developments, including Central Ayutthaya, Central Si Racha, Central Chanthaburi, and Dusit Central Park.
- Employees: Central Pattana prioritises safety and hygiene of its employees. The company provides health insurance plans covering COVID-19 and implements a flexible work-from-home scheme which helps retain jobs and incomes of staff members. The Company encourages its employees to be global citizens with local spirit and promotes equality and diversity, aiming to be the best workplace where wellbeing is enhanced by modern technology.
- Community and Country: Central Pattana has been helping SME entrepreneurs, farmers and other groups of people affected by the pandemic. It has launched solid measures to help drive the Thai economy by supporting domestic consumption, shopping and travel. In the long run, it aims to upgrade SME products and the Thai tourism sector. To help the country fight the COVID-19 crisis, Central Pattana has created a model for safe shopping centres and turned 23 Central shopping centres with a total area of 40,000sqm into vaccination venues, utilising the strength of Central shopping centres and their closeness to communities. It has also joined forces with the Central Group and other partners to implement public health initiatives and joined the Journey to Zero project to become a model organisation in waste management. In addition, it has installed water recycling systems and solar rooftops in its shopping centres to save energy, reduce carbon emission, and protect the environment.
Ms. Naparat Sriwanvit, Chief Financial Officer and Senior Executive Vice President, Finance, Accounting and Risk Management of Central Pattana Plc, said: “The company is determined to build the confidence of investors in the economy and investing. We focus on prudent financial management and investment plans according to the situation while adhering to the principles of sustainable business, good governance, and social and environmental responsibility. The 2021 All-Asia Executive Team awards are another indicator of our successes in business performance, transparent and effective communication with investors, and the ability to gain trust from all stakeholders. We would like to thank all investors and analysts for their confidence in Central Pattana and our operations. The achievement will inspire us to strive and succeed.”
