
Music professionals are among the groups whose jobs and ability to earn money have been most affected by the prolonged Covid-19 situation. This is why JOOX, the number one music community app in Thailand, continues to support the music community with a range of experiences to keep the industry on track.
Through various campaigns, such as JOOX ฟังfrom Home, JOOX #SAVEคนดนตรี, I Love Your Voice singing contest, and Open Pub Thip Every Friday Night, JOOX aims to provide support for music professionals by giving them a chance to generate income and perform live online concerts, in front of their fans. JOOX believes these activities will help create happiness, relieve stress and drive away loneliness for all Thai viewers.
Mr. Krittee Manoleehagul, Managing Director of Tencent (Thailand) Company Limited and Executive at JOOX Thailand, revealed: “People in the music industry are considered to be among the professional groups most directly affected by the COVID-19 outbreak. When measures to refrain from holding concerts and closing pub, bar, and restaurant businesses at night were announced, musicians could not work or make money. Moreover, as the pandemic progressed, music professionals lost their income, happiness and overall morale as they were unable to sing, dance or play the music that they love. As Thailand's leading music platform, JOOX continues to organise activities to support music professionals in all fields, from artists, independent singers, DJs and record labels, to team members at music events. We recognise everyone as an important cog to drive the Thai music industry. At the same time, we believe that the sound of music and the joy these activities bring will help create happiness and return smiles to our users and all Thai people.”
JOOX’s activities include:
JOOX ฟัง from Home #อยู่บ้าน...อย่าลืมฟังเพลง, is a collaborative campaign with various artists and record labels across the country, such as GMM GRAMMY, HolyFox Records, LOVEiS Entertainment, MUZIK MOVE, RS Music, SERNG MUSIC, Smallroom, SPICYDISC, TERO MUSIC, Thaitanium Entertainment, Universal Music, Warner Music, What the Duck, Workpoint Entertainment, YUPP, and many other independent artists. Music fans are encouraged to let their hair down by listening to their favourite artists’ songs again through the JOOX app, with numerous hits compiled into 170 playlists from 170 well-loved bands and artists; such as Potato, Num Kala, Tilly Birds, Lam Ploen Wongsakorn, Belle Nipada, The Parkinson, 4EVE, Thaitanium, Twopee, Dome Pakornlum, Baitoey R Siam, Kratae R Siam, First Anuwat, Kwang Jiraphan, San Sansin, Tattoo Color, Greasy Cafe, Rose Sirinthip, Slot Machine, Earth Pattawee, ETC., Indigo, Season Five, SERIOUS BACON, Gerb Nattapong, HENS, SLAPKISS, Summer Breeze, Zweed n' Roll, My Life As Ali Thomas, V Violet, and many more.
In addition, JOOX is handing out JOOX VIP packages for artists to distribute to their fans so they can listen at home. On top of helping everyone feel relaxed and happy, the JOOX Listen from Home campaign creates income for the artists with each stream. These earnings are increased when users listen through the JOOX VIP Package.
JOOX #SAVEคนดนตรี: Let Music Help Musicians is an online music festival to support music professionals. In partnership with the Thailand Nightlife and Entertainment Business Association (NEBA), the campaign invited 85 groups of music and entertainment professionals, to jointly create a live online concert on JOOX ROOMS for fans to enjoy for free. The festival also included colourful surprises from more than 22 celebrity artists and band members, such as Tattoo Color, Noom Kala, Tilly Birds, Earth Pattaravee, Bogie Lions and Season Five.The #SAVEคนดนตรี: Let Music Help Musicians music festival was attended by over 120,000 fans across seven full days from August 16 to 22, 2021 on JOOX ROOMS.
I Love Your Voice was the first online contest organised via JOOX ROOMS, under a ‘Gypsy Tarot Cards’ concept. Independent artists were given the opportunity to show off their talents and a chance to win prize money of over 25,000 baht. Winners also get to promote their singles on JOOX. The winner of the I Love Your Voice signing contest was ‘Nuasai Pradujporn’ – a member of the ‘LOVER’ team by Coach Lukwa Pijika and Coach A-ngoon.
Open Pub Thip Every Friday Night @JOOX ROOMS emphasises JOOX’s status as a music community app and together with famous entertainment venues such as The Cassette Music Bar, OVERSEOUL BKK, and Tha Chang Chiang Mai, the live virtual pub brings together famous DJs and bands to JOOX ROOMS every Friday night from 9pm to 11pm. Pub Thip provides fully-loaded fun for every generation and the Gang is ready to serve up entertainment for a well-deserved Friday night of non-stop fun, ranging from a medley of 90’s songs, a nostalgic party with famous RS numbers, to heart-warming K Pop favourites for lovers of all things Korean.
In addition, JOOX provides a parade of celebrities, singers, internet idols, and many other interesting entertainment personalities. Log in to fulfil your happiness every week and follow the schedule of activities at https://www.facebook.com/jooxth.
“JOOX is delighted to utilise our platform as a medium for artists and fans across the country to have fun together. We believe that these creative activities will be another source of support for talented music professionals to maintain their income and build encouragement and a strong will to move through this situation. We also hope that the music will create enjoyment and happiness for everyone during this difficult time. JOOX will continue to create events like these and use the strength of our platform to help support artists and those in the music industry,” Mr. Krittee concluded.
#JOOXTH #JOOXROOMS #JOOXฟังformHome #SAVEคนดนตรี #JOOXROOMSxCASSETTE #ILoveYourVoice