Bangkok, 26 February 2025 – Lazada is enhancing the online shopping experience and setting new industry standards with its “Four Guarantees” initiative, aimed at increasing shopper confidence on LazMall. The upgraded policy ensures authentic products, on-time delivery, a fast refund process, and stock availability, reinforcing LazMall’s position as a trusted platform for leading brands.
A key growth driver for Lazada, LazMall has achieved double-digit annual growth and recorded a tenfold increase in sales during mega campaigns compared to regular shopping periods. Building on this momentum, Lazada is launching its first mega campaign of the year, “Lazada 3.3 Mind-Blowing Sale,” running from 8 PM on 2 March to 5 March 2025. During the first six hours, from 8 PM to 2 AM, shoppers can enjoy exclusive deals from top brands, delivering unbeatable value and an enhanced shopping experience.
Varitha Kiatpinyochai, Chief Executive Officer of Lazada Thailand, noted that Thailand’s eCommerce market continued to expand last year, with Thai consumers ranking as the most active online shoppers globally.
“An impressive 69.2% of Thai internet users shop online weekly, surpassing the global average of 55.8%. This reflects how deeply eCommerce is embedded in daily life, driving higher expectations for seamless, user-friendly shopping. According to a recent Lazada-Kantar survey, rewards, loyalty points, and ease of product search are among the most sought-after features for Southeast Asian shoppers. Lazada remains committed to enhancing the shopping experience to meet these evolving consumer needs.”
LazMall: A Trusted Platform for Leading Brands
Since launching in 2018, LazMall has continued to see steady growth in orders, buyers, and sales, cementing its position as a leading platform for authentic products. It has also become the preferred channel for brands seeking to achieve their business goals.
To boost engagement, Lazada has leveraged proactive marketing strategies to attract high-demand shoppers while catering to diverse consumer needs. This includes collaborations with brands on exclusive campaigns such as Category Day, Brand Day, and Brand Memberships, which now have millions of members.
Lazada has also integrated cutting-edge technologies like Virtual Try-On and Skin Test to enhance the seamless shopping experience. Additionally, by shifting campaign start times from midnight to 8 PM and introducing special promotions—such as pre-sale deals and Crazy Brand Mega Offer during the first six hours of mega campaigns—LazMall has achieved a tenfold increase in sales during mega campaigns compared to regular shopping periods.
The “Four Guarantees” for Greater Shopper Confidence
Lazada recently enhanced the LazMall shopping experience by introducing the “Four Guarantees”, setting a new standard in eCommerce reliability. These key assurances include:
- Authenticity Guarantee – All LazMall products are 100% authentic. If a product is found to be counterfeit, customers can return it for a refund and receive 2x compensation through LazRewards*.
- On-Time Delivery Guarantee – Orders are guaranteed to be delivered within the specified timeframe. If delayed, customers will receive compensation through LazRewards*.
- Return Guarantee – With fast and convenient return processing, refunds are guaranteed within four working days after a product is returned. If not processed by the fifth day, customers automatically receive a refund*. LazMall products also have a return window of up to 30 days, with the option of free home pickup by a delivery agent.
- Purchase Guarantee – If a LazMall order is cancelled by the seller or platform, customers will receive a compensation coupon via LazRewards*.
Lazada 3.3 Mind-Blowing Sale: Exclusive Deals and Big Savings
Beyond boosting shopper confidence, Lazada remains committed to offering great value. The first mega campaign of 2025, “Lazada 3.3 Mind-Blowing Sale,” runs from 8 PM on 2 March to 5 March 2025, featuring:
- Discount coupons of up to THB 10,000*
- LazFlash deals with up to 90% off*
- Crazy Brand Mega Offer during the first six hours (8 PM–2 AM)
- Pre-sale items with exclusive discounts (pre-orders from 24 February to 2 March, with a 10% deposit)
- Daily check-ins on the Lazada app to earn up to 3,333 LazCoins, redeemable for discounts of up to 60%
- Coupons from Lazada stores and partners, offering discounts of up to THB 2,500*
Shop the Lazada 3.3 Mind-Blowing Sale for unbeatable deals!
#Lazada33 #Lazada33Sale #Lazada33TH
*Terms and conditions apply. For full details, visit the Lazada app or www.lazada.co.th.
