AUDIENCE & INSIGHT

  • Reaches 2 million multi-screen consumers on computers, mobile devices, TVs and more

    Media convergence has become a vital element of life for everyone. With the development of technology in different online platforms from personal computer, mobile devices to smart TVs, today's consumers have more choices and convenience to access data and updated news. Bangkok Post continuously expands our online media to cover all devices. To find out more about our digital products, click here.

    MONTHLY MEDIA REACH - AUG 2019

    WEBSITE

    MOBILE APPS

    SOCIAL MEDIA

    TOTAL
    Users 1,736,743 15,309 1,076,756 2,831,207
    Page views 7,163,009 324,830 7,269,953 14,804,978

    Source: TruehitsFacebookTwitter

  • Reaches diverse target audience - new generation Thais, expatriates and foreigners living aboard who have interest in changes in Thailand

    Majority viewers are Thai, Americans, Australians, British and Canadians living in Thailand, while top oversea viewers are from US, AUS, UK and Canada. They have interest in Thailand local news, general news, business news, technology news, learning English and travel features.

  • High penetration to affluent and high-purchasing-power consumers

    Entrepreneurs, business owners, senior management, specialists, business development, marketers from local and overseas are the majority viewers of Bangkok Post content.

    Business owner 11% Top Management 9% Marketing/Sale/PR 5%

    25% gain 5,000 – 10,000 USD per month